New store concept reaches half of Denner's own stores
In short
With the reopening in Schaffhausen on 25 September 2026, Denner's new store concept now covers 300 stores, half of its roughly 600 company-owned locations. Converted stores feature a larger fresh offer, clearer product presentation and marked promotional areas. Denner reports higher customer traffic and sales in these stores.
What it means for suppliers
- In assortment discussions for fruit, vegetables and fresh bakery products, account for the larger fresh offer in converted stores.
- For promotion planning, take account of the clearly marked promotional areas.
Key facts
| Retailer | Denner |
|---|---|
| Announced | |
| Categories | Fruit and vegetables, Fresh bakery products |
| Effective from | 25 September 2026 (reopening in Schaffhausen) |
| Source | denner.ch |
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