Prices
Prices cut on more than 700 products at Aldi Suisse
In short
Aldi Suisse has lowered prices on more than 700 products since the start of 2026. Its new campaign highlights permanent price reductions without loyalty programmes. The retailer is putting greater emphasis on Swiss products and a compact range, and says producers do not have to fund the reductions. It also highlights low prices for organic and private-label products.
What it means for suppliers
- Highlight Swiss origin in listing proposals, in line with Aldi Suisse's stronger focus on Swiss products.
- Review proposals for niche products against the announced compact range and the decision to avoid highly specialised items.
- In pricing discussions, refer to Aldi Suisse's statement that producers do not have to fund the price reductions.
Key facts
| Retailer | Aldi Suisse |
|---|---|
| Announced | |
| Categories | Organic products, Private-label products |
| Effective from | Since the start of 2026 |
| Source | aldi-suisse.ch |
Not listed at Aldi Suisse yet?
Tell us what you sell. We will tell you how listing works and whether now is a good moment.